About

Are you looking for a marketing consultant based in Cheshire?

Are you looking for a marketing consultant based in Cheshire?

Hi, I’m Catherine Blackwell. A qualified and experienced marketer based in Knutsford, Cheshire, I have a great track record in delivering successful campaigns for business owners and SMEs looking for a smart and flexible way to optimise their marketing activity.

About me.

After university, I spent a brief stint in a clientside marketing department where I completed a postgraduate CIM Diploma before building my career working for some of the North West’s leading marketing and advertising agencies.

I set up Blackbird Marketing in Cheshire over 10 years ago to bring the best bits of an agency skillset to small business marketing (without agency costs and timescales!)

About

Why work with a Cheshire marketing expert?

Why work with a Cheshire marketing expert?

Although we live in a global economy and digital communication has transformed the way we do business, sometimes it’s nice just to be able to catch up over a coffee without trekking across the country. I have clients all over the UK, but if I were in search of freelance marketing services, then Cheshire would be my first port of call every time.

Retained Services

If you’re looking for ongoing support or an outsourced marketing department, then retained services might be for you.

Consultancy

Some clients engage me on a consultancy or project basis, for specific pieces of work.

Interim Cover

I can also provide short term cover, in place of existing staff members or to fill resource gaps.

What does good marketing look like?

Effective marketing requires strategic planning and discipline in implementing the resulting plans.

Too often, businesses embark on marketing initiatives without having really thought about their objectives and putting a coherent plan in place. Similarly, the best researched plans are pointless if you don’t have tactical know-how and a consistent and methodical approach to implementation.

Strategy

Put simply, a marketing strategy defines what you need to say, who you need to say it to and the best ways to reach those audiences.

Implementation

Effective implementation requires planning, consistency and diligence, with an eye on both the bigger picture and the fine detail.

Advantages of using a freelance marketing manager.

Only pay for the support or resource level that you need, when you need it.

As a freelance marketing consultant, I have worked across multiple sectors for various types of business, as well as holding agency and client side roles. I enjoy bringing this experience to each new client that I work with.

No more agency mark-ups! My charging structure is fair and transparent and if we need to bring in other specialists, I am happy to make the introduction and you pay them direct.

I bring a diverse skill set to each and every brief and for further specialist requirements, I also work with a network of talented freelancers so if I can’t do it, I’ll know someone who can.

As a freelance marketing manager, I bring energy and commitment to every project and pride myself on being a ‘doer’ as well as a ‘thinker’.

Testimonials

Client Feedback.

Latest Thoughts

Book in for a chat.

Book in for a chat.

If you’d like to find out more or have a quick chat about your marketing needs, please feel free to book in an introductory call.